Hello! Welcome to my writing portfolio.
I'm a freelance copy director and copywriter based in Cincinnati. After living in New York City for several years, I work with clients all over the country. Traveling is a big part of my life and I combine it with work whenever I can.
I started my career in account management, which turned out to be excellent experience for my future consulting business. I managed accounts such as the Democratic National Convention Committee, Hearst, Procter & Gamble, GAP, Allstate, and Kraft.
I always knew I wanted to be a writer, and I seized the opportunity when MiO, Kraft’s first innovation in 20 years, was launched by the agency I worked for in New York City. I started out as a community manger, content strategist and writer, but worked my up when I moved to Cole Haan. There I led the global social media strategy for the campaign “Don’t Go Home” and became the only copywriter in our business during a rebrand. I wrote for in-store, out of home, digital, packaging, product descriptions, press releases… You name it, I was on it.
I went to Michael Kors to lead their social media strategy and global digital partnerships. I spent a lot of time with style influencers creating media content and figuring out how to turn their ideas into something the whole world of Kors could use. After hours, I squeezed in work for the editorial team to get extra copywriting experience under my belt.
I moved to Cincinnati to write, creative direct and concept for haircare and beauty brands owned by Procter & Gamble. In addition, I wrote and ideated for Netflix’s new shows. Then, I collaborated on the launch of a snack bar and was responsible for the campaign, tagline, digital advertising, and all the fun that comes with it.
Since then, I’ve been a full-time, freelancing writer. I work with Marmot on brand positioning, campaigns and product stories. I wrote poetry scripts for Secret deodorant. I’ve written the future of Ford e-commerce and the tone of their electric vehicle. Those are just the projects that stand out, and I’m grateful for each opportunity.
I love writing and using whatever talent I have to help good companies do great things. Let’s work together!
Procter & Gamble
Cincinnati Children's Hospital
Democratic National Convention Committee